Episcopal Communicators Rebrand Internal Communications Overhaul, Brand Strategy, Professional Development
Client: Episcopal Communicators (2023-2024)
When Episcopal Communicators invited me to lead their rebrand, I saw an opportunity to go beyond visuals and create a formative experience for church communicators across the Episcopal Church.
Over the course of a year, I transformed the rebranding process into a live case study, offering monthly virtual sessions that unpacked every step of the project, from stakeholder interviews and visual identity to messaging frameworks and implementation. This transparent approach not only built trust within the organization but also empowered communicators nationwide with tools to lead branding efforts in their own ministries.
In addition to delivering a refreshed brand identity for the organization, this project served as a comprehensive overhaul of internal and external communications, aligning the mission, messaging, and membership engagement. It reflects my core belief that the Church communicates most powerfully when it is collaborative, strategic, and boldly authentic.